MELESE, Kassegn Berhanu; KELBORE, Betsegaw Daniel. The Effect of Television Advertisement Celebrity Endorsement on Domestic Tourists Visiting Intension to Arba Minch Tourism Destination . Madda Walabu University Journal of Equity in Sciences and Sustainable Development, [S. l.], v. 8, n. 1, p. 29–44, 2025. DOI: 10.20372/mwu.jessd.2025.1567. Disponível em: https://jessdmwu.edu.et/MWU/index.php/files/article/view/187. Acesso em: 3 nov. 2025.